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ABSOLUTE ADVANTAGE: “The CHIP Prescription for Health” |
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THE “CHIP” PRESCRIPTION By
Dr. Hans Diehl The Good Life is killing us: diabetes rates are up 700% since WW2, breast
cancer rates have tripled since 1960, and manufacturers have to super-size
everything from shirts to pants and from gurneys to coffins to accommodate
the enlarging American population. With 70% of all deaths now being
attributed to poor lifestyle choices, and with health care costs consuming
large portions of corporate profits, we are reaching the breaking point. But
hope is on the way, because there is CHIP. By teaching people to make simple lifestyle choices to prevent, arrest
and reverse many of today's diseases, the Coronary Health Improvement
Project—with more than 40,000 graduates and with solid, published
research—offers communities a chance to pursue not the good life but the
"best life." This appealing prospect will receive an unprecedented boost
in the months to come through the magazine that you hold in your hand. The Wellness Councils of America (WELCOA), a national clearing house
for corporate health promotion programs, challenged us to join them in
highlighting the CHIP program in their current Absolute Advantage magazine.
Being sent to more than 4,000 thought leaders and executives of Fortune 500
companies, this current issue has the potential of catapulting the CHIP
program and its underlining lifestyle medicine principles into national
recognition. As you take time to read through this special issue, you will see the
emergence of a new paradigm that will eventually cascade across the nation as
enthusiastic corporations, churches, schools and people everywhere begin to
take these principles to heart. You will understand the importance of taking
charge of your own life and health. You will know that only a cultural
transformation based on better understanding, a new heightened sense of
personal responsibility and mutual support will solve the spiraling
ineffectiveness of a health care system that isn't working. This special issue of Lifeline represents many months of research and planning. We are glad to be able to bring you cutting edge health information that will be discussed, debated, and implemented. These principles will result in better health, lower health care costs, and more happiness. Read this special issue from cover to cover! Share it with your friends and family. Share it with your church, your employer, and your health care provider. And implement these principles in your own life! PLEASE CONTACT FOR ADDITIONAL INFORMATION: – Lifestyle Medicine
Institute, 909-796-7676 – or email us: betterHP@aol.com
To schedule an author interview,
please contact Darryl Ludington at 909-796-7676,
or fax 909-799-9799, or E-mail: CHIPlmi@aol.com |